GOOGLE'S DOUGLAS MERRILL, a corporate technology director with a background in psychology, is firmly convinced that while technology plays a role in keeping projects on track, so do the Ping-Pong tables and the elaborate cafeteria at company headquarters in Mountain View, Calif. - the social settings that get coders away from their desks and talking to each other about their projects.
As he explained during a presentation in Phoenix, that's one of the things that made Google successful as a startup, but now the challenge is to maintain that quirky culture as the company grows. It now has more than 6,800 employees and dozens of sales and engineering offices around the world. …
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